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Celebrating What You Created, Watched and Shared this Year

The Body Shop Launches

Elixirs of Nature”

with Media’s Sweet Heart Maya Ali

Elixirs of Nature

                                                          Five New Exotic Eau De Parfums 


The Body Shop has recently launched their new range of fragrances "Elixir of Nature". Elixir of Nature consists of five new exotic fragrances. All these fragrances uses headspace technology to avoid harming the rare plant.

"Truly out of this world, these five immersive new eau de parfums are authentic interpretations of some of the planet’s most precious natural scents. Aromas that without protection, might disappear from the world altogether. Using non-destructive technology the essence of each illusive botanical is distilled without harm, allowing them to live on, just as wild as nature intended them to be." -TheBodyShop

"Headspace technology is a technique developed in the 1980s to elucidate the odor compounds present in the air surrounding various objects. Usually the objects of interest are odoriferous objects such as plants, flowers and foods." -Wiki
It took three years for the former pharmacist to design a collection of five perfumes inspired from rare plants of Switzerland, Bora Bora, India, French Guiana and South Africa. 
The five perfumes were named after the wild they were extracted from.
1- Widdringtonia,
2- Bowhanti, 
3- Swietenia,
4- Kahaia
5- Nigritella.


This woody aromatic fragrance is from Western Cape, South Africa.The fragrance features exotic woody notes. It has classy masculine scent that mesmerizes the senses.  The fragrance is available as a 50 ml (1.69 US FL OZ)  Eau de Parfum. 

 "A woody aromatic fragrance, with Clanwilliam Cedarwood at its heart, with notes of warm, aromatic sage and vetiver for earthy sophistication. This fragrance instantly takes you to South Africa’s Cederberg mountain range: imagine a breath of fresh air blown through the cedar wood, at the summit of snow capped peaks." -TheBodyShop 


This spicy perfume is from French Guiana, Amazonia. The fragrance is composed of spicy woody notes. It has a very seductive feminine scent. The fragrance is available as a 50 ml (1.69 US FL OZ) Eau de Parfum. (My fav.) 

 "A spicy woody scent, Bowhanti from the Wacapou tree is combined with a smoky blend of patchouli and incense, creating a mysterious and seductive scent. A modern, full-bodied spicy scent, it transports you instantly to the French Guianan tropical rainforest, with its hot, steamy, enveloping aromas." -TheBodyShop 


This sweet perfume is from Bangalore, India. The fragrance is composed of sweet floral notes. It has a sweet feminine scent. The fragrance is available as a 50 ml (1.69 US FL OZ)  Eau de Parfum.

"Our Elixirs of Nature Swietenia Eau De Parfum captures the floral scent of the endangered Mahogany flower combined with the sparkling orange flower and bigarade leaf creating a delicate, fresh fragrance. Using headspace technology, the rare swietenia fragrance remains unharmed allowing you to experience a rare scent from a far corner of the world. Inspired by floral colognes, this bright fragrance is airy, citric, crisp and gentle with an undertone of flowers. Transporting you to the intense humidity of Bangalore, South India, where this flower grows high in the trees. The perfect scent for feeling fresh and vibrant on a balmy evening." -TheBodyShop


This floral fragrance is from Bora Bora, French Polynesia and the fragrance is composed of fresh floral notes. It has a floral feminine scent. The fragrance is available as a 50 ml (1.69 US FL OZ)  Eau de Parfum. 

"A white floral bouquet. It has the Kahaia flower at its heart, and this combines with notes of Jasmine Sambac and creamy Benzoin to create a bright, luminous facet. This fragrance is reminiscent of blooming flowers awaiting the sunrise on a deserted tropical island. The Kahaia bush only releases its most narcotic white floral scent at night, on the beaches of Bora Bora, French Polynesia." -TheBodyShop


This oriental vanilla fragrance is from The Alps, Switzerland. The fragrance is composed of mysterious, sophisticated vanilla notesIt has a sweet feminine scent. The fragrance is available as a 50 ml (1.69 US FL OZ)  Eau de Parfum. 

 "A luxurious floral fusion of rare Red Vanilla Orchid, Tuberose and Vanilla. This is an opulent fragrance with fiery sensuality. This fragrance transports you instantly to high in the Alps where the orchid blooms. The intoxicating floriental fragrance is seductive and addictive." -TheBodyShop 

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THE BRAND OF YOU with Aurélie Salvaire


Shaheen Air International 

Unveils an Exciting Inflight Entertainment System at

IDEAS 2016 Offers Massive Discounts to Travellers on Black Friday
Cinepax Cinemas Launches an Incredible Student Offer
Miss Veet Pakistan launches their theme song with
 Noori and Sara Haider

Dobara Phir Se all set to release globally on
25th November 2016
Star-studded premieres for Lahore Se Aagey held Nation-wide

Radio FM 91 comes back with their trademark show
Dost Kya Scene Hai’


 Quick Review of

 'Lar Gaiyaan' 

from upcoming film Dobara Phir Se(DPS).

Fashion Pakistan Week Winter Festive 2016: 

Fashion Pakistan Week Winter Festive 2016: 

Fashion Pakistan Week Winter Festive 2016
 Day-2 Journal

3 Bahadur - The Revenge of Baba Balaam’ releasing on 15th December 2016

The official trailer and track ‘Band Baj Gaya’ for ‘3 Bahadur:The Revenge of Baba Balaam’ was launched today with the introduction of a new character, Mitthu. This film is the sequel to Sharmeen Obaid Chinoy’s 2015 animated blockbuster, 3 Bahadur.
Releasing on 15th December 2016, 3 Bahadur: The Revenge of Baba Balaam, features voice overs by Fahad Mustafa, Behroze Subzwari, Sarwat Gillani, Ahmad Ali Butt, Khalid Malik, Zeba Shahnaz, Zuhab Khan, Arisha Razi Khan, Hanzala Shahid, Ali Gul Pir, Mustafa Changezi, Badar Qureshi and Bassam Shazzali. Shiraz Uppal has composed the soundtrack of the film.

The story line revolves around three friends who find themselves at odds with each other after successfully reclaiming their town from Mangu the villian. When Deenu their trusted friend lands into trouble they have to find a way to come together again. They know that only then can they defeat the all powerful Baba Balam who seems to have cast a spell on their bustling Roshan Basti. 

Academy Award winning film director Sharmeen Obaid-Chinoy shares, “Revenge of Baba Balaam is a family entertainer. You will laugh at the antics of Mithu the parrot and be in awe at the courage displayed by the 3 Bahadur.  At Waadi Animations we create films so that children can see a reflection of themselves on the big screen. We want them to go home from the cinema feeling that they too can be tomorrow's heroes.”

Salman Iqbal, Founder and president ARY Digital Network states, “We are pleased to be a part of this venture as 3 Bahadur was the biggest animated venture in Pakistan. With the sequel, we hope to surpass and exceed all viewer expectations”.
Jerjees Seja CEO ARY Digital Network shares “3 Bahadur is another entertainment venture for the children of Pakistan – which hopes to show them that it is only when we work together that we can overcome the greatest obstacles.”
The sequel also introduces new characters as well as sponsors to the animation industry.

Muhammad Haroon Tarar, General Manager Marketing Olpers comments “Olper’s stands for high quality, ‘Full of Nutrition’ Milk that is free of any preservatives. Regular consumption of nutritious, unadulterated Milk among children results in healthy growth in bones and overall development.  However, mothers struggle to get children excited about drinking Milk. That is why Olper’s has partnered with the very popular ‘3 Bahadur’ franchise to encourage milk-drinking among growing-up children.”

Mr. Aly Mustansir – CMO, Bank Alfalah shares: "As part of its brand ideology, Bank Alfalah is committed to supporting talent in various areas including film, fashion, sports and innovation. We believe that art and culture play a significant role in a country's development and image. We are extremely pleased to see the rise of new cinema in Pakistan and have tried to play our part by supporting various projects over the last few years. The decision to support Waadi Animations and 3 Bahadur 2 was, therefore, a natural one. With the aim to discover the potential of Pakistan, the Bank Alfalah Rising Talent platform continues to serve as a practical expression of our corporate philosophy.”

You can watch the Trailer here: 3 Bahadur:The Revenge of Baba Balaam - Trailer

Director - Marketing & Development Marketing & Development McDonalds; Jamil Mughal – ‘When 3 Bahadur took on their first case last year, we were there in knuckle-biting excitement to support them. So when Baba Balam decided to make a mischievous comeback, how in the world could we stay away?! The first adventure was riveting, the current one even better! Kudos to Waadi Animations in bringing childhood’s vibrant fantasies to life as well as acclaim to Pakistan and the local film industry. McDonald’s always has and will continue to support local talent.’
Ziad Bashir, Director – Ideas comments: 'We are proud to be a part of such a promising initiative that teaches kids to raise their voice against evil and unjust behavior and to have the courage to make a difference in society. At ideas we firmly believe that nurturing kids to be leaders at a very young age will result in a very bright and prosperous nation.

Shehryar Ahmad, Regional Director - Southern Region, The City School: “The City School is proud to partner with Sharmeen Obaid Chinoy’s ‘3 Bahadur: The Revenge of Baba Balaam’. TCS believes in inculcating values and Teen Bahadur 2 exemplifies the value of unity, friendship and cooperation.”
3 Bahadur was Pakistan’s highest grossing animated film and garnered a large base of fans. The movie is scheduled for release on 15th December 2016. 

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Movements by Collectibles 

Fashion Pakistan Week

Fashion Pakistan Week Winter Festive 2016

Announcing Participating Designers & Shows Lineup 

Media meet held for ‘Lahore se Aagey’ 

Historical Moments; Mazar-e-Quaid Turns Pink
Illumination is a part of Pink Ribbon’s annual Breast Cancer Awareness drive

Teaser of  Jhoot Ki Loot from the movie Jeewan Hathi

"Breast Cancer is Treatable, but Early Detection is Key" says Chughtai Lab Karachi

'Ek Thi Mariam’ 
releasing in Cinepax Cinema across Pakistan 

Melodious Debut Single 'Bol' Tops Taazi Charts

Nauman Arfeen nominated for "Designer of the Year - Menswear"

Ahmed Ali Butt starts shooting for his second film 

‘Punjab Nahi Jaungi’

Shoot for Mehwish Hayat & Humayun Saeed starrer 'Punjab Nahi Jaungi' begins

Jeewan Hathi

 is all set to release on 4th November 2016 nationwide

The trailer of Jeewan Hathi was officially unveiled today in Karachi, by Matteela Films & Footprint Entertainment at an exclusive event with the cast of the movie along with the respective press and media.

The movie is directed by Meenu Gaur and Farjad Nabi and written by Faseeh Bari Khan along with Hina DilpazeerNaseeruddin Shah, Kiran Tabeer, Fawad Khan, Samiya Mumtaz and Adnan Jaffer as the main leads. This movie was part of the Zeal for Unity initiative.

Jeewan Hathi is a black comedy about the topsy-turvy universe of television in Pakistan. An ideal, loving, lower middle class couple’s marriage is on the brink of collapse when they find themselves part of a TV game show- lured in by the prize of a gigantic flat screen TV!

We have worked really hard on the movie and the credit goes to our entire team for working hard day and night. This thriller/comedy movie is an attempt by our team to entertain the audience and we hope the people who visit the cinema would enjoy every bit of the movie” says the director Meenu Gaur.
The movie is set to release across Pakistan on November 4th, 2016.

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